Business and Career

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"When Your Home Office is the Home Office" -
WomensWallStreet.com, March 2005
While telecommuting can be a great way to have more flexibility, there are many misconceptions about working from home. Potential distractions such as housework, television, and the relentless call of the refrigerator, not to mention, lack of child care are quick ways to earn a one-way ticket back to the office. Here’s how to make it work. [Read the article.] |
"Speak Easy" - MyBusiness, December/January 05
Does your voice need an extreme makeover? It could be good for business. [Read the article.]
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"Finding Your Niche in the Family Business" - Family Business, Winter 2004
Clear division of responsibilities and accountability are critical for family business harmony. Learn the secrets to the success of three family businesses who divvy up their roles and avoid the common pitfalls of too many family members in the business. [Read the article.]
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"How Sargento Foods Creates Principled Profit" - Family Business, Summer 2004
Think values-based philosophies are bunk? Sargento Foods, Inc. begs to differ. And with "practically zero" turnover, more than 30 percent of the staff with more than a decade with the company, and customer loyalty surveys singing Sargento's values-based praises, they've got a point. [Read the article.] |

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"The Real Fear of Flying" - Across the Board
Even before the specter of terrorism became a horrifying reality, many frequent fliers weren't exactly looking forward to their next airport-bound taxi ride. The risk of falling victim to a violent act is small compared to the true physical and psychological maladies that may affect regular travelers. [Read the article.] |
"Green Eggs and Scam: 17 Business Scams to Avoid at All Costs" - Entrepreneur and Entrepreneur.com
Don't answer the phone until you read this article! Scam artists have gotten high tech and a simple phone conversation could cost you big bucks. Here are some tips to help you avoid getting burned. [Read the article.]
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"It's 3 p.m. Do You Know Where Your Telecommuters Are?" Small Business Computing
Managing and motivating remote employees is tricky at best. Here's a look at when it works and when it doesn't as well as some questions and costs you should consider before sending employees home. [Read the article.] |
"Is a Home-Based Franchise Right for You?" - StartupJournal.com (A Wall Street Journal web site)
The start-up costs of running a franchise from home are relatively low, but the concept still needs careful research. Here's how to determine if such an arrangement fits your personality and complies with local regulations. [Read the article.] |

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"Is It Too Late to Start a Dot-Com Business?" - StartupJournal.com (A Wall Street Journal web site)
Though the Internet bubble burst long ago, some determined entrepreneurs are pushing ahead with Web-based ventures. Despite the hostile environment, a solid plan and ample resources could lead the way to success. [Read the article.] |
"You Are Your Customer's Keeper" - Small Business Computing
Tempted to sell customers' private info for some extra cash? Fuggedaboudit. We're just seeing the tip of the iceberg when it comes to the responsibilities and liabilities that businesses will face when it comes to protecting private information collected online. [Read the article.] |

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For more samples or information about purchasing reprints, contact Gwen Moran at 732-280-7047 or send an e-mail.
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